The 2009 Ski, Snowboard & Travel Show Offers Mountains of Exhilarating Entertainment

Toronto’s biggest ski and snowboard super show

TORONTO – October, 2009 – The temperature might be dropping but excitement levels are rising as the 2009 Toronto Ski, Snowboard & Travel Show prepares to take over the Better Living Centre at Exhibition Place. The exhibitors are busy getting ready to showcase the latest fashions, equipment and vacations for eager snow enthusiasts. With this year’s lineup of thrilling entertainment, the show offers the perfect remedy to avoiding those pesky winter blahs.

Gravity Defying Altitude Show

The headliner of this years’ entertainment is Altitude, a performance that certainly lives up to its name. Featuring the gravity defying Sky Riders, mile high ramps, and endless quarter pipes, onlookers are certain to be blown away by this extreme show. Spectators will also get a glimpse of the coolest winter fashions as the altitude acrodancers heat up the Better Living Centre with their awesome acrobatic dance moves.

Be sure to leave some time to catch the Sky Riders in their full glory on:

Thursday, October 15. 6pm, 8pm

Friday, October 16. 3pm, 6pm, 8pm

Saturday, October 17. Noon, 3pm, 6pm 8pm

Sunday, October 18. 12:30pm, 2pm, 4pm

Cool Carvings

Some winter skills extend beyond the slopes. New at this year’s show is the award winning ice sculptor Laurent Godon. Viewers will be amazed as they watch Godon transform blocks of ice into majestic winter wonderlands carvings. As the Guinness Book of World Records holder for the fastest ice sculptor, Godon will be sure to impress audiences with his swift and precise art.

Catch this creative phenomenon on:

Thursday, October 15. 7pm, 8:30pm

Friday, October 16. 6:30pm, 8:30pm

Saturday, October 17. 1pm, 3 :30pm

Thrills and Spills

Snowboarding through an avalanche might seem like a bad idea to you, but tackling moguls, turn pipes and rigid slopes are just everyday challenges for the pros. Get a glimpse at some of the most outrageous snow maneuvers at The Free Ride Film Fest. This theatre, presented by Tourism Ontario and Ryeka Sport Extreme Videos, will let visitors watch the latest international ski and snowboard films on the big screen. These movies by industry giants like Burton, Billabong and Warren Miller will show off the professionals as they try and conquer mother natures’ elements.

What: The 2009 Toronto Ski, Snowboard & Travel Show

When: Thursday, October 15. 3pm – 10pm

Friday, October 16. noon – 10pm

Saturday, October 17. 10am – 9pm

Sunday, October 18. 10am – 6pm

Where: Better Living Centre, Exhibition Place

Details: Adults: $16.00; Juniors: $11.00 (Ages 6 to 15); Seniors: $11.00 (Age 60+)

Children (under six years): Free when accompanied by an adult

Family Pass: $40.00 (two adults & two juniors)

The Toronto Ski, Snowboard & Travel Show features the latest in equipment, fashion, resorts and travel advice. Visitors can check out the newest equipment from retailers representing Head, Burton, Rossignol, Atomic, Flow, Columbia, Phenix, Avalanche, Sims, K2, Salomon, Dalbello, Nordica, Carrera, Spy, Oakley and Kombi. More than 100 resorts from around the world are represented at the show, offering vacations of a lifetime to skiers and snowboarders.

Complete show information is available at: at www.torontoskishow.com and www.snowboardshow.ca

For more information and to receive show updates contact:

Danna Barak

PUNCH Canada

T: 416-360-6522 x240

E: danna@punchcanada.com

About:

The Toronto Ski, Snowboard & Travel Show is produced by the Canadian National Sportsmen’s Shows (CNSS), a non-profit corporation that has provided ski related grants to organizations including the Canadian Ski Instructor’s Alliance; the National Recreation Skier Development Fund and Canada Ski West safety brochures. Major contributions have also been made to the Ontario Snow Resorts Association (OSRA) and the Canadian Ski Patrol System (CSPS).

About CNSS:

Canadian National Sportsmen’s Shows (CNSS) is a non-profit corporation and the largest producer of boat, fishing, sportsmen’s, ski, outdoor and motorcycle shows in Canada. Through its family of shows, the corporation raises funds to ensure that generations of young Canadians can benefit from Canada’s outdoors. Since the first show held in 1948, more than $30,000,000 has been committed to these causes.

EXTREME DREAM Sweepstakes - SRC Magazine, GMC World of Skiing and Deeley Harley-Davidson® Canada

SRC MAGAZINE, GMC WORLD OF SKIING AND DEELEY HARLEY-DAVIDSON® CANADA ADD SOME "CANADIAN COWBOY MUSCLE" TO TORONTO SKI, SNOWBOARD AND TRAVEL SHOW

TORONTO, Ontario (October 13, 2009) - SRC Magazine, GMC World of Skiing and Deeley Harley-Davidson® Canada have partnered in a Canada-wide tour to promote the EXTREME DREAM Sweepstakes contest which features a custom-designed Canadian Cowboys Harley-Davidson® V-Rod® Muscle motorcycle as part of the grand prize. The motorcycle will be unveiled at Toronto Ski, Snowboard and Travel Show.

"Everybody knows that this is a big year for alpine sports in Canada, and we have catered this promotion to build on this excitement in a unique way," said Mark Kristofic, SRC Magazine publisher.

The EXTREME DREAM Sweepstakes will be launched at the Toronto Ski, Snowboard and Travel Show, which is on from October 15 to 18, 2009, and will continue to be promoted through GMC World of Skiing television (skitelevision.ca), SRC Magazine (SRCmag.ca) and other snowsport events and trade shows across North America.

The custom design on the bike, by Roger Prouw of Extreme Measures, is "unbelievably cool" said World Champion, John Kucera, who viewed the motorcycle at Harley-Davidson® of Toronto along with his teammates Erik Guay and Manuel-Osborne Paradis. The alpine men looked at mock-ups for the design which will include the new "Canadian Cowboys" logo by London-based tattoo artist Mike Austin.

Deeley Harley-Davidson® Canada is a sponsor of Canadian Alpine Ski Team member Mike Janyk, a world championship bronze medallist from last season and one of the Canadians favoured to compete for a medal at the 2010 Winter Olympic Games.

"We're very excited about this promotion," said Alex Carroni, Public Relations Specialist, with Deeley Harley-Davidson® Canada. "The alpine guys gave the artist some great feedback to make sure this is truly a unique and one-of-a-kind bike that will stand out and be something that generates a lot of interest within the ski community."

About the EXTREME DREAM Sweepstakes
Along with the custom "Canadian Cowboys" Harley-Davidson® motorcycle, the grand prize package of the Ski Garage Sweepstakes will also include a pair of Head skis, a full Columbia outerwear package and an all-inclusive trip for two to Ski Banff Big 3. The contest will include weekly prizes from Columbia and Head from November 1, 2009 through to the draw date of March 1, 2010. While the program will be driven through print and television advertising, the main source of entries on site at a number of ski related consumer trade shows and live events allowing skiers to enter the contest on-site. See www.SRCmag.ca or www.skitelevision.com for more information about the contest.


About SRC Magazine
SRC Magazine is a publication of BK Media Inc., is published during the fall, winter and spring months, and showcases Canadian snowsport athletes and competitions, including alpine ski racing, cross-country, freestyle, freeskiing, skier cross, Nordic combined and much more. SRC Magazine is the foremost source of information for such things as news and industry reports for all winter sports enthusiasts as well as features on technical and coaching information and tips for every ski fan in Canada.

About GMC World of Skiing
GMC World of Skiing began as Ski Base TV show in 1978. Since its beginning nearly 30 years ago, the show has appealed to skiers across Canada for its informative and entertaining coverage of skiing and the lifestyle surrounding the sport. Today the show boasts a national audience of over 100,000 weekly television viewers.

For more information:

Mark Kristofic
BK Media/SRC Magazine
Tel.: 416-884-7701
mark@bkmedia.ca

Alex Carroni
Public Relations Specialist
Deeley Harley-Davidson® Canada
Tel.: 905-482-4236
alexcarroni@deeley.com

About Deeley Harley-Davidson® Canada
Deeley Harley-Davidson® Canada is the exclusive Canadian distributor of Harley-Davidson® and BuellTM motorcycles, Genuine Motor Parts and Accessories, and MotorClothes® apparel, which are provided through a national network of authorized Harley-Davidson® and BuellTM Retailers. Office and distribution warehouse facilities are located in Richmond, British Columbia, and Concord, Ontario.

Sun Peaks Resort launches video competition for an all-inclusive season on the slopes

Sun Peaks Resort launches video competition for an all-inclusive season on the slopes

Top Ski Resort gives away once-in-a-lifetime opportunitySun Peaks Resort launches video competition for an all-inclusive season on the slopesSun Peaks, BC - Sun Peaks Resort is excited to announce a once-in-a-lifetime competition, I want to be the Snow Bum, giving snow-lovers the chance to win an all-inclusive stay in the mountains for the entire 2009/2010 Winter Season. One lucky skier or snowboarder will spend the ski season (three months) at BC’s second largest ski area, skiing, snowboarding, tubing, snowmobiling or even dog sledding!

The competition winner will be provided with a season’s pass for the mountains, food vouchers, accommodation in a number of Sun Peak’s finest hotels, plus equipment and outerwear.

The winner will also enjoy a wide range of additional perks including VIP and backstage passes to resort events and functions.“What could be better than riding every day and living on a mountain in a world class village,” says Christopher Nicolson, President of Tourism Sun Peaks. “People travel from all over the world for a week at Sun Peaks. This winner will live and ski or board the whole winter…for free!”

Potential snow bums can win this opportunity to shred all winter by simply submitting a 60-second video showcasing their wit, charisma, love of mountains, and the ability to make the most of this spectacular adventure. The competition is open to any intermediate skier or snowboarder over 19 years, anywhere in the world. In return for all the snow, accommodation, gear, food and airfare, the winner will be expected to keep the rest of the envious world updated on their activities through social media avenues such as Facebook, Twitter and the official blog on http://www.snowbumcanada.com/.

Videos should be submitted to http://www.snowbumcanada.com/ by Sunday, November 15. Sun Peaks’ judges will announce finalists on November 19, who will undergo an interview and written-essay assessment. The winner will be announced December 1 and begin their three month stay on January 4, 2010. Contestants must be at least 19 years or older and have an applicable visa for the duration of their stay if they are from outside Canada.

For full contest rules visit http://www.snowbumcanada.com/.About Sun PeaksSun Peaks Resort is a four season destination resort located in the interior of British Columbia near Kamloops. Recently declared 2nd Best Ski Resort in Canada and 10th Best in North America by Conde Nast Traveller Magazine readers, Sun Peaks has three mountains that surround an intimate ski-in, ski-out village.

In other seasons, Sun Peaks offers a diverse range of leisure activities including 18 holes of golf as well as numerous events and festivals. Sun Peaks Resort was the first ski resort in North America and is the only resort in Canada to receive the ISO 14001 designation recognizing the resort’s environmental policies and practices. Sun Peaks can be accessed by two airport getaways – Kamloops (45 minutes) and Kelowna (2 ½ hours) and by car, only a 4 ½ hour drive separates Sun Peaks and Vancouver, BC.

Burton World Tour set to invade Snowboard Canada Booth Saturday Oct 17

Burton World Tour is set to Invade Snowboard Canada at the Ski Snowboard & Travel Show!

Time: 5.30 pm
Location: Snowboard Canada Booth #110
Their Mission: Meet, Greet and autographs!
Every fall, Burton Global Team riders jet around the globe for the Burton World Tour, spreading a little snowboarding gospel and premiering the new Burton Promo Video. It's the one time of year when these riders are called upon to leave their beloved mountains and personally bring snowboarding to the cities, sharing stories from past seasons and giving kids a taste of what's to come. This year's tour will be better than ever with Team Riders Mads Jonsson, Mikey Rencz, Charles Reid, Mark Sollors and Natasza Zurek arriving at the Toronto Ski, Snowboard and Travel Show for an autograph session presented by Snowboard Canada Magazine and Burton. It’s a great opportunity to talk to your favorite riders in a chilled comfortable environment. Meet them face to face! Good times with good people and hanging out!

Kootenay Rockies Tourism Launches The Powder Highway Ultimate Ski Bum Blow Your Mind Contest

Ready yourself for the Greatest Winter Getaway contest ever offered!

Take one of the most coveted ski destinations on the planet. Add time to delve into it for three entire months, on famed mountain ranges like the Rockies, Purcells, Selkirks and Monashees.

Drop in seven deeply delirious resorts, and the highest concentration of snowcat and heli operations anywhere, not to mention endless glaciers, peaks, tree stashes and bowls, all linked together by one wonderously adventurous road, and then make it all free.

Throw in cozy accommodation and a sweet ride for three months, one very lucky winner and you’ve got the The Powder Highway Ultimate Ski Bum!

Wow.

Yeah, that’s what we’re thinking.

It’s a dream that’s just missing one thing.
You.
The Ultimate Ski Bum.

Beginning October 5, 2009 contestants can submit a 90 second video, explaining why they should be the Ultimate Ski Bum, and why they deserve to have their mind blown by one of the most incredible winter destinations on planet earth.

Videos will be accepted from October 5 to November 22, 2009 with the winner to be announced on December 1, 2009, as voted by video viewers and the Powder Highway Ski Resort judges.
“This place has long been a haven for ski bums from around the world. We’re sharing that adventure through the experiences of one person—the Ultimate Ski Bum. No agenda, no job, just snow, mountains and a road that links it all together,” explains Chris Andrews, Kootenay Rockies Tourism.

For contest details, or to follow contestant submissions, visit www.PowderHighway.com/SkiBum

Meet "Switzerland's Sexiest Ski Instructor" at the Toronto Ski Show

Switzerland is trying to tempt women away from neighbouring countries’ snowy slopes with a bare-chested male ski instructor and a competition for lessons with the country’s sexiest men.

Toni “the Body” Betschart, a ski and fitness instructor for four years, has found fame by posing topless for the Swiss tourist board on a sunny mountainside. An advertisement showing him in just ski trousers and sunglasses has been displayed across Europe, with a giant billboard in the centre of Amsterdam.

“Our message is that Switzerland has much more to offer than beautiful winter landscapes,” said Mirko Capodanno, from the tourist board.
Betschart, 25, said he was enjoying his role as an ambassador for Switzerland and wanted to encourage people to share his love of the outdoors. Betschart, who has a “supportive” girlfriend, is not up for grabs.

Tony will be at The Vacation Station's booth during the entire show http://www.thevacationstation.com/ , so come by, say hello, and get an idea of what a quality Swiss ski vacation is all about!

Here is what’s new at Jackson Hole this year

2009 is the Year of the Tram. After its launch in December 2008 ‘Big Red’ is twice as big and 20% faster, bringing skiers and snowboarders from Teton Village to the summit of Rendezvous Mountain in a scant 9 minutes. Situated in the heart of the Tetons and leveraging the ‘mechanical advantage’ of North America’s most iconic lift, Jackson Hole offers an unparalleled big mountain skiing experience. As a counterpoint to the challenging terrain accessed via the Tram, the high-speed Bridger Gondola offers access to acres of moderate groomed and ungroomed slopes for the intermediate skier.

4th Flies Free. For the upcoming winter Jackson Hole is offering affordable options for value-conscious winter travelers-- buy three plane tickets to Jackson Hole, and get the fourth ticket free. In launching this program Jackson continues its tradition of being a world class destination to share with friends and family. Please visit http://www.jacksonholewy.com/ for more information, and to book this great deal.

What’s New in Aspen/Snowmass

Aspen/Snowmass will invest nearly $8 million in on-mountain improvements this year and has invested more than $130 million over the previous six seasons. Improvements over that period include 11 new lifts with two new gondolas, the industry-leading Treehouse Kids’ Adventure Center, three new restaurants, additional terrain plus the new Snowmass base village.

In addition to the on-mountain improvements, the company will complete the first phase of the $18 million room renovation at The Little Nell hotel this fall. The Little Nell, Aspen’s only five-star, five-diamond hotel, just steps away from the Silver Queen Gondola is setting a new standard in hotel room design with the commission of internationally known residential designer Holly Hunt.

On mountain, Aspen/Snowmass will have 100 percent hands-free radio frequency gate access across the four mountains for the 2009-2010 season. Tickets will be a plastic card with a chip inside detecting guests as they move through lift lines. Now there’s no need to dig in your pocket to find your pass or ticket, allowing for smooth and quick access to the slopes.

From the Women's FIS World Cup Alpine Ski Races in November to the CoverGirl Snow Angels Invitational in April, the 2009-2010 season is packed with world class events. Highlighted by ESPN Winter X Games 14 in January, who recently extended their contract to host the X Games at Buttermilk through 2012, the events calendar includes exciting parties, free concerts and athletic competitions. Aspen/Snowmass will host Olympians from November through January as they prepare and qualify for the Olympic Games in February.

Visit www.aspensnowmass.com to learn more
You can learn more about Aspen this year at The Ski Snowboard and Travel Show

Slope Fashion 2009

Are you jumping ramps and carving moguls, but your style on the slopes is falling flat? It's time to start thinking about gearing up to hit the slopes in style. Here are the best style tips to avoid a wipeout in the frozen catwalk.

Ear Muffs
While you might think that ear muffs went out in the early 90's, I'm happy to announce they will be a huge fashion accessory for ladies on the mountain for 2009. These furry warmers will keep your ears warm, while showing you got more than just stylish moves.

Colour
Brights are back again this year. The brighter the better! Yes, we're flashing back to the 90's with purple's, yellows, and oranges. Bonus points if the suit has neons paired with neutrals such as tan, black or grey.

Matching & Patterns
Get set up with the latest matching jackets and snowpants this year. Matching is in, whether its matching accessories, equipment or clothing. Make an impression with a casual pattern that extends from top to bottom. Or keep it solid and extend flaunt a monochromatic look down the slope runway.

Regardless of what you are looking for, these styles and more will be found this year at the Toronto Ski Snowboard & Travel Show. See the latest and greatest in snow style from top tier retailers. HUGE SAVINGS are available so there is no excuse for a snow style faux pas.

Are You Banff’s Next Top Model?

Beauty is someone who loves to ski or board, lives to have fun and knows there are no friends on powder days.

Show us you’ve got what it takes and you could win a trip for two to Banff-Lake Louise where you’ll be featured in one of our advertising campaigns! “We’re looking for someone whose love of skiing or snowboarding shines through. A fun-loving attitude and passion for snow is what we want to show off Canada’s Protected Playground, Banff National Park,” said Dan Markham, of Ski Banff-Lake Louise- Sunshine (SBLLS). The competition is organized by SBLLS as part of their annual sales presence at the Toronto Ski, Snowboard and Travel Show.

Skiers and snowboarders are invited to pose in front of a ‘green screen’, later to be superimposed against a shot of beautiful Banff-Lake Louise’s snow covered mountains. The contest winner will receive a trip for two to Banff-Lake Louise in Spring 2010. In addition to skiing or boarding at Mt. Norquay, Lake Louise Ski Area and Sunshine Village, they will take place in a photo shoot and be featured in a future advertising campaign.

Check out the video and photos featuring 2008 winners Christina and Tommy at www.SkiBig3.com/Model.

The duo starred in online video show BanffSnow.com, had a double-page spread in Snowboard Canada and appeared in numerous other publications.

For your chance to win, come and strut your stuff at the Ski Banff-Lake Louise-Sunshine booth at the Toronto Ski, Snowboard and Travel Show at Better Living Exhibition, Exhibition Place, October 15-18, 2009.

The show is an annual mecca for snow enthusiasts, with the industry’s top companies showcasing the biggest and best for 2009-10. It’s North America's largest consumer showcase of ski and snowboard travel destinations, equipment, clothing, lifestyle information, products and services, and home to Canada's largest ski and snowboard swap.

For more information, please visit www.SkiBig3.com/Model. We’ll see you at the show!

Toronto Ski, Snowboard & Travel Show Gears up for Winter …Announces 2009 Dates

Toronto Ski, Snowboard & Travel Show Gears up for Winter …Announces 2009 Dates

TORONTO – While the summer heat prevails, winter enthusiasts are thinking about cooling off as they ramp up for the Toronto Ski Snowboard & Travel show (TTSTS) taking place October 15 - 18, 2009 at the Better Living Centre, Exhibition Place.

“As biggest show of its kind in North America, with hundreds of vendors and gravity defying entertainment, we’re happy to say that The Toronto Ski Snowboard and Travel Show owns winter,” said Heather McRae, Show Manager. “We’re excited to be part of a show that promotes fun and outdoor activity especially for the winter months when people tend to stay indoors.”

Canada’s largest “snow show” TSSTS is a one-stop shop for skiers and snowboarders and features ski and snowboard travel destinations, equipment, clothing, lifestyle information and related products and services.

What: The 2009 Toronto Ski, Snowboard & Travel Show

When:
Thursday, October 15th, 3:00 p.m. – 10:00 p.m.
Friday, October 16th, 12:00 p.m. – 10:00 p.m.
Saturday, October 17th, 10:00 a.m. – 9:00 p.m.
Sunday, October 18th, 10:00 a.m. – 6:00 p.m.

Where: Better Living Centre, Exhibition Place

Details:
Adults: $16.00; Juniors: $11.00 (Ages 6 to 15); Seniors: $11.00 (Age 60+)
Children (under six years): Free when accompanied by an adult
Family Pass: $40.00 (two adults & two juniors)

The Toronto Ski, Snowboard & Travel Show features the latest in equipment, fashion, resorts and travel advice. Visitors can check out the newest equipment from retailers representing Head, Burton, Rossignol, Atomic, Flow, Columbia, Phenix, Avalanche, Sims, K2, Salomon, Dalbello, Nordica, Carrera, Spy, Oakley and Kombi. More than 100 resorts from around the world are represented at the show, offering vacations of a lifetime to skiers and snowboarders.

Complete show information is available at: at http://www.torontoskishow.com/ and http://www.snowboardshow.ca/

For more information and to receive show updates contact:
Heather Macrae, Show Manager
Tel: 905.361.5233
Toll free: 888.695.2677
E-mail: macrae@sportshows.ca

Danna Barak
PUNCH Communications
T: 416-360-6522 x240
E: danna@punchcanada.com


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About:
The Toronto Ski, Snowboard & Travel Show is produced by the Canadian National Sportsmen’s Shows (CNSS), a non-profit corporation that has provided ski related grants to organizations including the Canadian Ski Instructor’s Alliance; the National Recreation Skier Development Fund and Canada Ski West safety brochures. Major contributions have also been made to the Ontario Snow Resorts Association (OSRA) and the Canadian Ski Patrol System (CSPS).

About CNSS:
Canadian National Sportsmen’s Shows (CNSS) is a non-profit corporation and the largest producer of boat, fishing, sportsmen’s, ski, outdoor and motorcycle shows in Canada. Through its family of shows, the corporation raises funds to ensure that generations of young Canadians can benefit from Canada’s outdoors. Since the first show held in 1948, more than $30,000,000 has been committed to these causes.